Wendy Hartley-Scarff

In a career spanning over 30 years in the travel and tourism industry, Wendy has held senior positions, latterly with Reed Travel Exhibitions working across 17 events globally including World Travel Market, and prior to that with Stena Line and National Car Rental. She also has a 10-year service as a director of the Institute of Travel & Tourism. She has extensive experience of leading teams, managing key account clients and dealing with trade associations and tourist boards covering the inbound, outbound and domestic tourism markets. As CEO at AGTO she continues to develop the organisation’s strategy for engaging with the wider travel and tourism industry, ensuring that the needs of group travel organisers and industry suppliers involved in delivering group travel products are represented and understood.